What is a Fractional Chief Marketing Officer (CMO) & What Do They Do? | Why You Need a CMO in 2023
Neal SchafferJanuary 04, 202200:02:58

What is a Fractional Chief Marketing Officer (CMO) & What Do They Do? | Why You Need a CMO in 2023

Click here for more information about my own Fractional CMO Services: https://nealschaffer.com/fractional-cmo-services-by-neal-schaffer/

If you were to look at my LinkedIn profile headline or the main menu on my website, you might see a title that you don't recognize:

Fractional CMO

A lot of people ask me exactly what a Fractional CMO is and what I do as one, while others, after learning about it, want to follow in my footsteps.

So what exactly is a Fractional CMO? And why might you want to hire one to help you with your digital marketing?

In this video, you will learn what a CMO does and what they can do for your business to grow your brand, message, services and products. Growing on social media is so important and it is important to dedicate time to this inside your business. More and more people are online searching for solutions and help to whatever issue they face, if you have a product or service to help them, this needs to be marketed correctly.

Sometimes simple ads on social media don’t work because people don’t trust them as much. You want to find influencers in your niche and genre to promote your products, try out your products and share their reviews with their followers. A CMO can help you find the right people to market your products and the strategy to do this.

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Maximizing LinkedIn for Business Ebook: ➡︎ https://nealschaffer.com/linkedin-book-free-download/
Digital and Social Media Marketing Tools Buyer’s Guide: ➡︎ https://nealschaffer.com/best-digital-marketing-tools-guide/
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Join My Digital First Group Coaching Mastermind Community: ➡︎ https://nealschaffer.com/membership/
Hire Me to Be Your Fractional CMO: ➡︎ https://nealschaffer.com/cmo
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My Digital Marketing Toolbox (Click on Links for Special Offers)
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My social media scheduling tool SocialBee: ➡︎ https://nealschaffer.com/socialbee
My second social media scheduling which also has AI functionality Tailwind: ➡︎ https://nealschaffer.com/tailwind
My main A.I. content creation tool Jasper: ➡︎ https://nealschaffer.com/jasper
My SEO tool of choice SEMrush: ➡︎ https://nealschaffer.com/semrush
I don’t publish a blog post before reviewing in the A.I. tool Frase: ➡︎ https://nealschaffer.com/frase
My killer Twitter A.I. content creation tool TweetHunter: ➡︎ https://nealschaffer.com/tweethunter
My Twitter following management tool SocialDog: ➡︎ https://nealschaffer.com/socialdog
My graphics creation tool Adobe Express: ➡︎ https://nealschaffer.com/adobeexpress
My YouTube tool of choice TubeBuddy: ➡︎ https://nealschaffer.com/tubebuddy
My marketing ROI dashboard Digivizer: ➡︎ https://nealschaffer.com/digivizer
My email marketing tool ConvertKit: ➡︎ https://nealschaffer.com/convertkit
My podcast host Buzzsprout: ➡︎ https://nealschaffer.com/buzzsprout
My podcast AI show notes creation tool Podsqueeze: ➡︎ https://nealschaffer.com/podsqueeze

If you subscribe through my link, hit me up if you need any help!

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LinkedIn: ➡︎ https://linkedin.com/in/nealschaffer
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P.S. This video is not sponsored, but I may receive a small commission if you purchase any products through the links in the description. I only recommend products that I use and love, and I appreciate your support.
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