Your Digital Marketing Coach with Neal Schaffer

Your Digital Marketing Coach with Neal Schaffer

As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digital marketing, social media marketing, content marketing, influencer marketing, search engine optimization (SEO), search engine marketing (SEM), blogging, podcasting, YouTube, video marketing, email marketing, marketing automation, artificial intelligence and Generative AI, as well as how to maximize digital marketing ROI from social media on sites like Facebook, Instagram, LinkedIn, Twitter, Pinterest, and TikTok.
Reviews:
Livestreaming Changes Everything
March 30, 2023
312
00:20:1113.94 MB

Livestreaming Changes Everything

Are you looking to breathe some new air into your digital marketing? Want to create content that can truly be leveraged across EVERY social media and evergreen content platform? Do you want to have more FUN with your content and create a community revolving around it and your content experience? A ...

5 Unconventional Content Marketing Approaches [Joe Pulizzi Interview]
March 25, 2023
311
00:57:0339.26 MB

5 Unconventional Content Marketing Approaches [Joe Pulizzi Interview]

If you have an interest in content marketing, you might know who Joe Pulizzi is and his absolute authority on the subject.  But just in case, Joe is considered the legitimate Godfather of Content Marketing because he is the: Founder of Content Marketing Institute Founder of Content Marketing World ...

R.I.P. Marketing Campaigns. Do THIS Instead.
March 17, 2023
310
00:13:189.21 MB

R.I.P. Marketing Campaigns. Do THIS Instead.

You've heard it a million times: you need to do marketing campaigns if you want your business to grow. But what if I told you that's not actually true? That focusing on something else instead could lead to even better results? Listen to this episode to find out what that "something else" is. Spec...

How to Grow Your Business with High Velocity Digital Marketing [Steven Mark Kahan Interview]
March 09, 2023
309
00:36:0024.8 MB

How to Grow Your Business with High Velocity Digital Marketing [Steven Mark Kahan Interview]

67 percent of B2B buyers no longer prefer to interact with sales representatives when making purchasing decisions. Gathering information online is now the hallmark of the buying process. This is great background for today's interview with Steven Mark Kahan, author of High Velocity Digital Mark...

Human x A.I. : Unleashing the Power of A.I. in Marketing [Greg Starling Interview]
March 02, 2023
308
00:50:0934.52 MB

Human x A.I. : Unleashing the Power of A.I. in Marketing [Greg Starling Interview]

Following up on my report from the Generative AI conference, today's guest has transformed a social media dashboard into becoming an AI ghostwriter for digital and social media marketing. Meet Greg Starling, Head of the Innovation Labs at Tailwind , who is helping to create a new generative AI...

The Future of A.I. is NOW: 15 Takeaways from Jasper's Generative AI Conference
February 27, 2023
307
00:53:3536.87 MB

The Future of A.I. is NOW: 15 Takeaways from Jasper's Generative AI Conference

The use of AI in marketing and business in general is evolving much quicker than you might think. I had a chance to attend Jasper 's Generative AI conference in San Francisco this month and wanted to share with you how far things are progressing and the impact it is already having on marketing...