Your Digital Marketing Coach with Neal Schaffer

Your Digital Marketing Coach with Neal Schaffer

As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digital marketing, social media marketing, content marketing, influencer marketing, search engine optimization (SEO), search engine marketing (SEM), blogging, podcasting, YouTube, video marketing, email marketing, marketing automation, as well as how to maximize digital marketing ROI from social media on sites like Facebook, Instagram, LinkedIn, Twitter, Pinterest, and TikTok.
Reviews:
Why Influencer Marketing is Your Best Marketing Investment When You Have Little Marketing Budget [Nisarg Shah Interview]
December 01, 2022
295
00:37:1225.63 MB

Why Influencer Marketing is Your Best Marketing Investment When You Have Little Marketing Budget [Nisarg Shah Interview]

While we have covered a lot about influencer marketing on this podcast, there is one facet that we haven't looked at: The cost-effectiveness of influencer marketing. As we head towards a potential recession in 2023 and marketing budgets are tight, this becomes even more important. That's ...

How I am Tweaking My Social Media Marketing for 2023
November 25, 2022
294
00:23:4716.41 MB

How I am Tweaking My Social Media Marketing for 2023

Unplugging for a week being sick gave me a chance to reimagine my own social media marketing for the new year. The truth is, when it comes to social media, many businesses continue to do the same old same old even as content consumption tastes change. Social media content creation also requires the...

The New Rules for Repurposing Content in 2023 [Amy Woods Interview]
November 17, 2022
293
00:52:5636.43 MB

The New Rules for Repurposing Content in 2023 [Amy Woods Interview]

Are you giving your content the attention it deserves? Do you create a video, podcast, or blog post, and then forget about it after its done. Meet Amy Woods, the queen of content repurposing, who is going to help you get MORE from ALL of your content than you might have thought possible! In this ep...

13 Influencer Marketing Trends for 2023 That You Should Know
November 10, 2022
292
00:29:0720.08 MB

13 Influencer Marketing Trends for 2023 That You Should Know

I’ve talked a lot about influencer marketing over the past several years, both on this podcast and in my book, “ The Age of Influence .” The practice of influencer marketing has changed since 2019 and 2020, when I wrote that book. For that reason, we need to look at the current influencer marketing...

How to Successfully Create, Launch, and Promote Your Podcast
November 03, 2022
291
00:51:2435.38 MB

How to Successfully Create, Launch, and Promote Your Podcast

While not as popular as blogging, YouTube, or social media, podcasting still continues to grow and has tremendous value for those that get it and use it right. Whether you are a current podcaster or are thinking of launching a new podcast, this episode is a virtual masterclass of best practices in:...

Lessons from My Digital Entrepreneur Journey (So Far)
October 27, 2022
290
00:25:2317.48 MB

Lessons from My Digital Entrepreneur Journey (So Far)

Monetizing your knowledge by creating and selling digital products is not as easy as the experts make it out to be. I want to share with you my own experiences and how I view setbacks as a painful but necessary step to find success in order to inspire you to continue your digital entrepreneurial jo...