Welcome to the new website for the Your Digital Marketing Coach podcast!

Episodes

Feb. 11, 2020

147: LinkedIn Ads: A Comprehensive Look (AJ Wilcox Interview)

Everybody talks about Facebook and Instagram Ads, but what about LinkedIn Ads? If you are targeting a lucrative demographic or ar…

Episode page
Feb. 5, 2020

146: Pinterest Marketing for Those Who Still Don't Get It

I have published 3 other episodes about Pinterest marketing, but because Pinterest continues to deliver results for me, I wanted …

Episode page
Jan. 30, 2020

145: Free PR: How to Leverage the Media to Amplify Your Brand Exposur…

Join me for an interview with Adrian Salamunovic, Founder of Earned.co and Author of FREE PR , where we discuss all of the free t…

Episode page
Jan. 24, 2020

144: How to Do Influencer Marketing the Right Way in The Age of Influ…

There is an incredible amount of misinformation out there about influencer marketing. Fake followers, phony engagement, people th…

Episode page
Jan. 7, 2020

143: Fanocracy: The Next Evolution in Marketing? [David Meerman Scott…

Join me for an insightful interview with the bestselling marketing author David Meerman Scott , who's The New Rules of Marketing …

Episode page
Nov. 6, 2019

142: Influencer Marketing for Even the Smallest of Businesses

If you think influencer marketing is just about famous consumer brands spending lots of money to have YouTubers and Instagrammers…

Episode page
Oct. 21, 2019

141: How Can Marketers Stay Ahead in a Rapidly Changing Industry? [Ya…

If you are a marketer, especially a digital or social media marketer, it really gets more and more difficult with each passing da…

Episode page
Oct. 6, 2019

140: Want to Excel at Social Media Marketing? You Need to be an Activ…

For whatever social media channel you want to become proficient at, STOP listening to this podcast and START becoming a user of t…

Episode page
June 21, 2019

139: LinkedIn for Students: What Do I Put in My LinkedIn Profile if I…

How do you advertise your profile amongst so many professionals while you are still only a college student? And what might profes…

Episode page
March 14, 2019

138: Customer Experience Marketing: Why You Must Embrace It to Stand …

Customer experience marketing. It's a buzzword that a lot of people throw out, but what exactly does it mean, how important is it…

Episode page
Feb. 28, 2019

137: How To Optimize Your Blog Posts For Higher Search Rankings And S…

Getting to the front page in the search rankings is a battlefield - you're fighting a war! The struggle to stay relevant and comp…

Episode page
Jan. 3, 2019

136: The (Social Media) Marketing Trends You Need to Understand Today…

Social media keeps changing. It seems that every few weeks you hear that Facebook has some new algorithm that messes up all the e…

Episode page
Dec. 13, 2018

135: Wake Up Call: It's Time for Social Media Marketing 2.0

16 days. 6 countries. 2 continents. After a business trip around the world, I pondered what role businesses should play in social…

Episode page
Nov. 26, 2018

134: It’s Time to Bring Content, Organic Social and Performance Marke…

I recently keynoted social media enterprise platform company Falcon.io 's Spark conference in Copenhagen, Denmark on the topic of…

Episode page
Oct. 31, 2018

133: Your Definition of Influencer Marketing is WAY Too Narrow: Influ…

Influencer Marketing is about way more than just Instagram influencers with millions of followers. This episode is a preview of N…

Episode page
Oct. 23, 2018

132: The Influencer Marketing ROI of Creating and Publishing a Roundu…

Roundup posts are a powerful form of influencer marketing when strategically planned and implemented correctly, especially but no…

Episode page
Oct. 19, 2018

131: How to Create Your Own Instagram Followers Policy to Increase Yo…

On this podcast I first compare the concept of an Instagram follower policy with that of other social networks and then focus on …

Episode page
Oct. 8, 2018

130: An Insider's Look at the Influencer Marketing Industry [OpenInfl…

What are the biggest issues facing the influencer marketing industry today? And how can marketers best navigate the influencer la…

Episode page
Oct. 1, 2018

129: How Fresh is Your Content? A "Fresh" Look at Content Marketing

How fresh is your content? Content is the currency of social and digital media, yet what type of content in what content medium d…

Episode page
Feb. 24, 2016

128: How Harvard Medical School Does Visual Social [Jay Shemenski Int…

Today Neal is mixing it up with an interview as he gets ready to hit the road again in the next couple of months. He’s talking to…

Episode page
Feb. 18, 2016

127: 10 Tips to Hack Your Social Media Growth

Today I'm talking about something that I haven't talked about before: growth hacking. Growth hacking is basically how to quickly …

Episode page
Feb. 12, 2016

126: How to Create Processes for Your Social Media Program

Today’s show is about something I'm very passionate about both for my clients and for my own brand: taking social media seriously…

Episode page
Feb. 3, 2016

125: Product Hunt Ask Me Anything: Answering Your Questions about Soc…

Not long ago, Neal was on an “Ask Me Anything” on Product Hunt, a website that showcases new products, apps, and startups. Today …

Episode page
Jan. 18, 2016

124: My Social Media Theme for the New Year: Focus

Happy new year and welcome to the first solo episode of 2016. I've been thinking a lot about skills of the best social media mark…

Episode page