Welcome to the new website for the Your Digital Marketing Coach podcast!

Episodes

Dec. 2, 2020

189: You're Measuring Social Media ROI All Wrong

Since publishing The Age of Influence, my thoughts on influencer marketing and social media marketing in general continue to evol…

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Nov. 25, 2020

188: How to Use Podcasting to Expand Your Reach and Land New Customer…

A lot of businesses don't realize that, like blogs, podcasts are not just a personal content medium but can also be used by busin…

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Nov. 19, 2020

187: What If I Told You You Already Had Enough Content to be Successf…

We are told that, in order to yield more digital influence and be more successful in digital marketing, that we need to create mo…

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Nov. 13, 2020

186: Content Marketing: Why It is Now a Business Strategy [Mariah Mac…

Join me in this interview with "Content Queen" Mariah MacInnes as we go deep into the value that content has for your business. A…

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Nov. 10, 2020

185: Why You Need to Invest in Content Longevity and Discoverability …

As we close out a year and enter a new one, it's time to holistically look at our digital and social media marketing strategy. If…

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Oct. 29, 2020

184: Why Understanding Your Audience's Pain Point is the Secret to Di…

Today's special guest is Mitchell Levy, global authority on credibility and the author of the brand new book Credibility Nation. …

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Oct. 21, 2020

183: Influencer Marketing for Search Engine Optimization: Building Ba…

You're blogging - check. You're doing your keyword research and focusing on competitive keywords - check. You're optimizing all o…

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Oct. 15, 2020

182: How Networking Helps You Scale Your Business [Philip VanDusen In…

Join me for this insightful interview with branding guru, fellow podcaster, and YouTube influencer Philip VanDusen. We talk all a…

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Oct. 9, 2020

181: How to Optimize Your Content Publishing on Your Blog and Social …

As you publish more blog posts and content throughout social media on a wide variety of subjects that are relevant to your busine…

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Oct. 2, 2020

180: Why Every Entrepreneur Should Publish a Book [Josh Steimle Inter…

If you want to yield influence in digital and social media you need to become a content creator. Not all content has the same lon…

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Sept. 25, 2020

179: The What, Why, and How of Podcasting

If you are a marketer, entrepreneur, or business owner and you are listening to this podcast, why aren't you creating your own? P…

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Sept. 17, 2020

178: WHY You Need to and HOW to RESET Your Marketing TODAY [Jay Baer …

The digital first mindset that your business needs to survive today is only part of the story. My special guest for today, the le…

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Sept. 11, 2020

177: The 11 Blogging Mistakes Your Business _Might_ Be Making

I have been blogging since 2008, and to be honest with you I really didn't think strategically about blogging since fairly recent…

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Sept. 5, 2020

176: Corona Marketing - What Marketers Need To Know Now [Joe Pulizzi …

Today the Godfather of content marketing, Joe Pulizzi, joins me as a special guest to help you find opportunity in the midst of t…

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Aug. 27, 2020

175: Why I am Investing Time in Being Interviewed on 100 Different Po…

I got really serious about podcasting in 2020 142 episodes after I began this podcast. I got even more serious with the publicati…

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Aug. 21, 2020

174: How to Rethink Innovation to Grow Your Business [Carla Johnson I…

Description: What sets successful businesses and professionals apart? One might argue it is all about being able to innovate. For…

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Aug. 12, 2020

173: My Guide to Help You Maximize LinkedIn for Your Business

Social networks come (TikTok) and go (Google Plus), and some merely borrow the best features of other social networks to continue…

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Aug. 6, 2020

172: Navigating the Marketer's World of Constant Change: How to Thriv…

While the current coronavirus pandemic has provided us some urgency in which we need to tweak our marketing, the fact of the matt…

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July 29, 2020

171: How to Gain More Experience - and Yield More Influence - in Soci…

I often get asked by marketers in transition or recent graduates how they should navigate the job market as a digital marketer. W…

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July 22, 2020

170: Why Earned Media is More Important Than Ever During a Pandemic […

In crisis there is opportunity, and for those who understand how media consumption has changed during this coronavirus pandemic, …

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July 15, 2020

169: How to Leverage Your Employees as Influencers

According to my brand affinity model for influencer marketing, your employees are those that naturally have the most brand affini…

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July 9, 2020

168: What You Need to Do Today to be Successful on Instagram [Ace the…

Instagram has become a critical piece of the puzzle for most businesses because of its popularity and high engagement, but not ev…

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July 1, 2020

167: How to Gain Clear Visibility into Your Digital and Social Media …

How do you know what impact everything that you do in digital and social media marketing has on your business? The secret comes d…

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June 25, 2020

166: The Many Ways to Become an Influencer Today [John Lee Dumas Inte…

John Lee Dumas is one of the most influential rockstar entrepreneurs out there, and it was an honor to interview him for my podca…

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