Episodes

This episode features an interview with Kate Bradley Chernis, Co-Founder and CEO of the content marketing tool Lately , which hel…

Today is a very special episode dedicated to a very special personal, my father, who recently passed away at the age of 93. By sh…

This is the 3rd in a series of episodes helping you make sense of what the coronavirus pandemic means to your business. This epis…

Today's episode is a special interview I had with a special friend, Mark Schaefer. Mark is one the true few thought leaders in th…

Today's episode is a special edition broadcast because so many clients and others have asked what our businesses should do in the…

Instagram requires a very different strategy compared to other social networks in order to be successful. I had the pleasure of i…

Today I want to share with you a real-life example of how I am rationalizing my client's marketing spend and the different option…

Are you looking to do more with video in social media? Join me for this interview with video marketing expert Jayson Duncan as we…

As you try to build more digital influence, you might start wondering when and how to begin monetizing your efforts. This episode…

Did you know that my new book on influencer marketing, The Age of Influence, began as a test market on a crowdsourcing platform f…

Whether you work at a company with staff or you are an entrepreneur, you need to scale so that you can focus on your business and…

Everybody talks about Facebook and Instagram Ads, but what about LinkedIn Ads? If you are targeting a lucrative demographic or ar…

I have published 3 other episodes about Pinterest marketing, but because Pinterest continues to deliver results for me, I wanted …

Join me for an interview with Adrian Salamunovic, Founder of Earned.co and Author of FREE PR , where we discuss all of the free t…

There is an incredible amount of misinformation out there about influencer marketing. Fake followers, phony engagement, people th…

Join me for an insightful interview with the bestselling marketing author David Meerman Scott , who's The New Rules of Marketing …

If you think influencer marketing is just about famous consumer brands spending lots of money to have YouTubers and Instagrammers…

If you are a marketer, especially a digital or social media marketer, it really gets more and more difficult with each passing da…

For whatever social media channel you want to become proficient at, STOP listening to this podcast and START becoming a user of t…

How do you advertise your profile amongst so many professionals while you are still only a college student? And what might profes…

Customer experience marketing. It's a buzzword that a lot of people throw out, but what exactly does it mean, how important is it…

Getting to the front page in the search rankings is a battlefield - you're fighting a war! The struggle to stay relevant and comp…

Social media keeps changing. It seems that every few weeks you hear that Facebook has some new algorithm that messes up all the e…

16 days. 6 countries. 2 continents. After a business trip around the world, I pondered what role businesses should play in social…