Welcome to the new website for the Your Digital Marketing Coach podcast!

Episodes

March 13, 2014

51: Understanding the Compelling Power of the LinkedIn Publishing Pla…

My firsthand experience of blogging on LinkedIn - and why and how you can leverage the power of the LinkedIn publishing platform.

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March 4, 2014

50: Best Practices in Blogger Outreach

Your comprehensive guide to finding bloggers, auditing them, building relationships with them, and then inviting them to be part …

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Feb. 25, 2014

49: Internal Communications and Social Media - What You Need to Know

Neal interviews Internal Communications expert Rachel Miller while in London about the role of internal communications, internal …

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Feb. 19, 2014

48: How to Maximize Your Facebook Marketing [Interview with Mike Ging…

Neal interviews Mike Gingerich from TabSite on best practices in maximizing your Facebook marketing for your business regardless …

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Feb. 11, 2014

47: Finding Time for Google Plus

Many businesses see the potential value in Google Plus but few are investing the time they need to results. Join Neal as he inter…

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Feb. 4, 2014

46: Is Social Media Marketing World the Best Social Media Conference?…

I am honored in this episode to interview the one and only Michael Stelzner, founder of Social Media Examiner, as he talks about …

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Jan. 28, 2014

45: How Social Media is Taught in Universities

Social media is beginning to be taught in universities as a core skill that students will need in the business world. Neal Schaff…

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Jan. 20, 2014

44: What's Missing in the Social Media ROI Debate: Accountability

If you're accountable for your social media program, you're accountable for your social media ROI. Do you have a strategy in hand?

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Jan. 15, 2014

43: 5 Easy Steps to Get Started Podcasting This Year

I recently had a chat with fellow social media marketing professionals Debbie Miller and Albert Qian, both of whom want to get st…

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Jan. 13, 2014

42: My Social Media Marketing Predictions for the New Year

What social media trends should businesses pay attention to in the new year? I explain the major trends that will help your busin…

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Dec. 31, 2013

41: The Hidden Power of Google Plus Circle Sharing

Have you ever shared a Circle on Google Plus or seen others sharing one? Learn about their hidden powers and how to leverage what…

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Dec. 26, 2013

40: Your Biggest Social Media Marketing Challenge? Internal Recogniti…

Many find their biggest social media challenge to be an internal one: How to convince your executive team of your social media in…

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Dec. 21, 2013

39: The Marketing Agency Perspective on Social Media Marketing

While in Toronto speaking, Neal interviews @ValTorontoGal from Charming Media and @MegButton from Star Content Studios for advice…

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Nov. 12, 2013

38: Social Selling: Understanding the Basics

A real-life analogy to help you understand how social selling is all about using social media to find information relevant to sel…

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Nov. 7, 2013

37: Social Media for IT (Information Technology) Professionals? You B…

A look into how information technology and project managers can proactively use social media and add value in a social business w…

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Nov. 4, 2013

36: Benchmarking Your Website for Social Media, SEO & Mobile

Neal provides a great resource to allow you to benchmark how well you are Maximizing Your Social, SEO and mobile aspects of your …

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Oct. 24, 2013

35: Youtility: Jay Baer Shares Insights on Mobile, Content Marketing,…

Jay Baer, the author of Youtility, shares the background to his book as well as his perspectives on mobile, content marketing, so…

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Oct. 21, 2013

34: What You Need to Know about Video and Social Media Marketing

An interview with Jayson Duncan of Miller Farm Media talking about the convergence of the art of video and social media.

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Oct. 11, 2013

33: Questions CEOs Ask About Social Media

What are the three things that CEOs should be worried about concerning their social media programs?

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Oct. 5, 2013

32: Creating Special Moments with Your Social Media Followers / Lever…

The launch of the rebranded Maximize Your Social podcast (formerly Social Business Unplugged) goes into creating the importance o…

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Sept. 25, 2013

31: The Evolution of Social Media Dashboards: What You Need to Know

An interview with Tammy Kahn Fennell, founder and CEO of MarketMeSuite, on the evolution of social media dashboards and social pr…

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Sept. 21, 2013

30: 10 Recommended Paid Services for WordPress Blogs

WordPress is free, but if you want to get the most out of your CMS for inbound marketing, here are 10 recommended paid services t…

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Sept. 12, 2013

29: Video: The Missing Ingredient in Your Social Media Marketing Stra…

Are you overlooking the potential power of video to help promote your brand? Read on about why Neal Schaffer chose to create a bo…

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Sept. 4, 2013

28: How to Audit Your Social Media Presence

The background for and importance of auditing your social media, with a concrete example comparing the Facebook presence of two h…

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