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Sept. 5, 2020

176: Corona Marketing - What Marketers Need To Know Now [Joe Pulizzi Interview]

176: Corona Marketing - What Marketers Need To Know Now [Joe Pulizzi Interview]

Today the Godfather of content marketing, Joe Pulizzi, joins me as a special guest to help you find opportunity in the midst of the coronavirus. Our episode on "Corona Marketing" led us to talk about a wide variety of things your company can be doing _today_to grow your business despite the times that we live in. These include:

1.  How marketers can cut through clutter with their content.
2. Strategies on how to build an audience in a recessionary environment.
3. What subscriber channels make the most sense to drive revenue. 

Joe Pulizzi Links:

Joe Pulizzi's Website: https://www.joepulizzi.com/

Joe Pulizzi's books on Amazon: https://amzn.to/2Z3LMUl

Corona Marketing [Free Ebook]: https://www.joepulizzi.com/corona-marketing/

Reference Links for Neal Schaffer:

My Website: https://nealschaffer.com/

Learn more about this podcast: https://nealschaffer.com/maximize-your-social-influence-podcast/

The Age of Influence Free Preview: https://nealschaffer.com/age-of-influence-preview