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April 1, 2020

154: COVID-19: What Your Business Needs to Do to Survive During the Coronavirus Pandemic

154: COVID-19: What Your Business Needs to Do to Survive During the Coronavirus Pandemic

Today's episode is a special edition broadcast because so many clients and others have asked what our businesses should do in the midst of the current coronavirus COVID-19 pandemic. I want to offer my own perspectives not because I am an expert per se in managing pandemics (I don't know of any marketers who are!), but because you need to listen to a lot of different perspectives to navigate the best path forward, and I want to be one of the voices that you tune into. It is this same concept that I bring up as advice in this episode. Stay positive and stay safe!

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